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- Black Friday deals creators are actually buying
Black Friday deals creators are actually buying


Hey! Welcome to the Creator Economy NYC newsletter, your weekly dose of insights and strategies to help you build, monetize, and scale as a creator.
Hope everyone had a wonderful Thanksgiving! I'm genuinely grateful for this community - for the DMs, the event turnouts, the conversations that turn into collaborations. You all make this work energizing and meaningful.
Getting excited for our final event of the year happening next week - details below!
Now, today, I'm sharing Black Friday deals that actually caught my eye for creators.
Let's dive in.
— Brett


Get paid $1,000/month to repost content you already have

Meta just opened up limited spots in their Breakthrough Bonus Program - it's for creators with 100K+ followers and offers $1,000/month guaranteed for six months, with potential to earn more.
The ask is pretty straightforward: post or repost 20 Facebook Reels across at least 10 days each month. You can use content you already have.
Why this caught my attention:
It's guaranteed money, not based on performance
You don't need to create anything new
It plugs into Meta's broader monetization tools for long-term potential
How it works: Click the application link on your phone, log in through the Facebook app as the page owner, complete payout setup to receive payment, and submit. Spots are first-come, first-served and only available through November!
Questions? Reach out to Esteban at [email protected].


Black Friday deals for creators

Alright, it's Black Friday.
I've been going through deals and talking with creators in our community about what they're actually using, what's on their wishlist, and what genuinely moves the needle. Instead of overwhelming you with everything, I've organized this into four key areas:
Software - the tools that power your workflow
Wellness & Lifestyle - because burnt-out creators make bad content
Workspace & Equipment - upgrades that make the daily grind sustainable and fun
Education & Scaling Up - Investing in your skills and systems
Most deals end December 2. Let's get into it.
SaaS & Software
The Deal: 50% OFF Creative Cloud
Why: This is the industry standard for a reason. If you're serious about elevating your content quality, Adobe gives you the full toolkit like Premiere Pro, Photoshop, After Effects, Illustrator, etc.
The Deal: 35% OFF annual plans
Why: Editing video by editing text feels like cheating in the best way. For podcasters and video creators who'd rather focus on storytelling than timeline scrubbing, Descript changes the game. If traditional editing makes you procrastinate on publishing, this is your solution.
The Deal: 20% OFF annual plans
Why: Email is the only audience you truly own. Social platforms change algorithms overnight, but your email list is yours forever. beehiiv makes newsletters actually beautiful and gives you real analytics on what's resonating. If you're still treating email like an afterthought, this is your wake-up call.
The Deal: 40% OFF CapCut Pro for the first month
Why: CapCut Pro unlocks features that let you create scroll-stopping short-form content directly on your phone. For creators who need to move fast and iterate quickly on TikTok, Reels, or Shorts, this is built for your workflow.
The Deal: 3 months for the price of 1 on any Teachable plan, plus 30 days free of ManyChat Pro and priority onboarding resources.
Why: If you've been sitting on course content, frameworks, or expertise that others would pay for, this is your moment. Teachable removes the tech barriers to launching your own course business - hosting, payments, student management, all handled.
Lifestyle & Wellness
The Deal: Up to 30% OFF
Why: Better sleep = better content. Period. We talk about cameras and mics, but nobody talks about the fact that you're trying to be creative on 5 hours of sleep. Weighted blankets reduce anxiety and improve sleep quality (actual science, not just vibes). Your output is only as good as your rest.
The Deal: Up to $150 off
Why: Tracks your "Readiness Score" and sleep quality without a distracting screen. Every high-performance creator I know swears by their Oura data… it tells you when to push hard and when to take it easy. Stop guessing why you feel off and start working with your body's actual data.
The Deal: ~40% OFF
Why: If you're staring at screens 8+ hours a day (and you are), blue light glasses aren't optional anymore. Felix Gray makes frames that don't scream "I work online" while actually protecting your eyes. Fewer headaches, better sleep, less strain.
The Deal: $30 OFF
Why: A sunrise alarm clock wakes you up gently with light instead of a blaring phone alarm. No more "doomscrolling" first thing in the morning. Start your day without anxiety, without your phone, and with actual energy. Game-changer for your morning routine.
The Deal: Up to 50% off
Why: Therabody helps you actually recover. Creators underestimate how physical this work can be. Take care of your body so it can keep up with your ambition.
Workspace Upgrades
The Deal: 25% OFF
Why: MOFT makes beautifully designed, origami-inspired gear that's as functional as it is minimal. I use my Snap Tripod Stand every single day. It's the kind of product that disappears into your workflow but elevates everything.
The Deal: Save $45+ on plants and stands, plus free shipping
Why: Your Zoom background matters, but beyond aesthetics, plants improve air quality and literally make you happier. Plus… they’re easy! Water once a month.
The Deal: $120 OFF
Why: More screen real estate = less tab switching = more flow state. An ultrawide lets you have your timeline, preview window, and browser all visible at once. For editors and multitaskers, this is an efficiency dream. Your neck will also thank you for not hunching over a laptop.
The Deal: 25% off
Why: Sitting all day while you edit, write, or strategize is slowly destroying your back. A standing desk lets you alternate positions and keeps energy up during long work sessions. The investment pays for itself in productivity and avoiding future chiropractor bills.
The Deal: $20+ off
Why: Clean audio is non-negotiable. The Shure MV6 is plug-and-play USB quality that makes you sound like you know what you're doing, even if you're recording in your bedroom. Great for podcasts, voiceovers, and calls where you need to sound professional.
The Deal: 40% off
Why: Shaky footage screams amateur. A gimbal gives you buttery smooth B-roll and makes handheld shooting look intentional instead of chaotic. Essential for behind-the-scenes content, vlogs, or any run-and-gun situation where tripods don't make sense.
The Deal: 30% off
Why: Elgato builds specifically for creators. Their gear just works without fiddling. If you're building out a production setup and want reliability over cutting corners, this is the time to invest in the ecosystem.
The Deal: 15% off
Why: Digital calendars hide the big picture. A giant wall calendar lets you see your whole content strategy, campaign timelines, and launch dates at a glance. It forces you to plan in reality, not just optimism. Plus, there's something satisfying about physically marking off completed projects.
Education & Skill Up
The Deal: 40% OFF our course (use code FICI)
Why: This is for the creator who's tired of overthinking and ready to just build. I’ve distilled everything I’ve learned building Creator Economy NYC into actionable frameworks you can implement immediately. If you've been waiting for a sign to invest in your own skills, this is it.


Creator Holiday Soiree - December 3

Well, it's about that time. Creating can be lonely, and we often don't have company holiday parties of our own to join—so we're making it happen.
Join us for an end-of-year celebration with Shopify and the creator economy community! We're bringing together creators who've built real businesses to share what's actually working as we head into 2026.
Featured Panelists:
Bryan Reisberg – Maxine the Fluffy Corgi
Jess Goldsmith – Women of Type
David Roa – Founder, Superlost Coffee
Jacob McCourt – Creator Partnerships, Shopify
Mix, mingle, and close out 2025 with fellow creators, marketers, and platforms over drinks, light bites, and exclusive merch. Let’s close the year STRONG!
Grateful for our partners making this happen: Shopify, Adobe Express, Teachable, Epidemic Sound, and Siftsy. It takes a village!


4 weeks left in the year, it’s time to finally launch the thing you've been thinking about (40% off with code ‘FICI’)

If you've been sitting on an idea but can't seem to take the first step, this is for you.
F*ck It, Create It is a proven mindset shift and workbook that helps you clarify what to build and gives you the confidence to actually ship it. It's the same framework that helped me go from "I should do this" to actually building Creator Economy NYC into the largest creator community in the country.
This is what one person in our community wrote me this week after taking it:

That's what this course does: gives you clarity and confidence to finally move.
2 FREE resources to accelerate your creator growth

The Creator Goal Setting Guide: A simple but powerful document to help you declare who you want to BECOME in 2026.
The Creator Accountability System: Your visual companion for consistent creation in 2025 (I’m using this now to send one newsletter a week!)


That's it for this week. Hope this helps you invest wisely this Black Friday. Thanks for being part of this community.
See you next week,
Brett

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